Difference Between Good and Great

Today, customers have myriad options to purchase products.  Often, the deciding factor in making a purchase is the level of service the customer receives. As a direct seller, you have the opportunity to provide customers with consistent, individualized attention – something they don’t receive when shopping in a store or online. By going the extra mile and providing exceptional customer service, you’ll garner repeat business, referrals for new customers, bookings with new groups of customers, and the satisfaction of knowing you’re doing a great job.

What does good service really mean? It means giving your customer your personal attention, making her feel as though she is your only customer, and delivering more than she expects.  In short, good customer service means making a friend of your customer and letting her know that you have her best interests at heart.

The difference between good service and excellent service is the amount of initiative to take.  It is your willingness and ability to provide your customer with something that she appreciates and doesn’t expect. Customers love those little extras.

For example, enclose a motivational quote in a personal note to let her know you were thinking of her.

An excerpt from More Build It Big, Go the Extra Mile by Grace Keohohou on page 17


About Lisa - the Multitasking Momma

As a Personal Publishing Consultant with Heritage Makers, it is my privilege to inspire people to be intentional with their photos and stories by creating photo books, canvas art and other projects. I have partnered with Heritage Makers as I believe they can help you strengthen family relationships, build character and grow personally and professionally.
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